fibres + fashion

aka what am i really buying and how bad is it for the earth

About this project

A personal interest project to explore the intersection of fibres and fast fashion, and become a more informed consumer, in the hopes of making better choices about clothing.


How can I be a (more) responsible consumer?

I've been asking myself that question a lot lately. Being a responsible consumer is tough! Some of us try and make good choices by buying more earth-conscious brands like Everlane and Reformation. But how can you be sure it's truly a good choice for the planet?

Stay tuned as I dig in. Wanna collab? Got a lead? DM me on Twitter!


Open questions

What does fast fashion mean for our planet?

Are "naturally derived" fibres really good? Or is this green-washing?

How do I make environmentally responsible choices without breaking the bank?